Who’s Lena?

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My career began on set with brands like UNIQLO and L’Oréal, where I saw firsthand how the world’s most powerful companies craft imagery that sells. Now, through Cherry Social House, I bring that same level of strategic creativity to DTC and personal brands ready to scale.

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Is this You?

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Tired of hiring UGC creators who under-deliver and overcharge?

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Watching your brand pump out generic, recycled content that feels off-brand and inauthentic?

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Spending big on ads without creative that actually performs?

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Know your brand has potential, but lack the strategy to unlock it?

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Repeat the cycle. Let’s talk.

What’s Cherry Social House?

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Cherry Social House is a boutique creative studio (of one) I founded after 10+ years inside the world of global brands.

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From Runway to ROI: ‘Scroll-stopping’ dies in seconds. My work lives on, forever.

I built Cherry Social House as a rejection of the influencer-style UGC dominating paid media and digital marketing spaces. The ads are disingenuous, the creators often times more so. Cherry Social House does more than just capture beauty. It translates it into harmony (and eventually, a sale) by commanding desire in all the right ways.

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From Essence to Ads That Sell

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D - Decode

Strip away noise and audit past content. Decode what sparks or kills desire, extract the brand’s DNA in the process.

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E - Essence

Identify the heart of that DNA → the emotional triggers, the qualities that make the brand authentically desirable.

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S - Story

Translate brand essence into compelling narratives, scripts, and concepts that tell a unique story.

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I - Integrate

Apply story across multiple ad formats, channels, and creative executions, from TikTok UGC to high-end paid ads.

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R - Refine

Sharpen through iteration, testing, and data-driven optimization. Cut what falls flat, scale what sells.

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E - Evolve

Expand into new markets, trends, and platforms while staying true to the brand’s evergreen DNA.

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Lena, founder of Cherry Social House

Case Studies

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Brands I’ve Partnered With

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What They’re Saying

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Performance Benchmarks I Build Around

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“Perfect delivery. Everything was spot on. I highly recommend working with Lena.”

—Lucas Milanez, 369 Realm

“Highly engaged in the work and exceptionally responsive in communication.”

—Dr. Sasha Reiss

“I’m really happy with the work Lena’s done so far. A great start and exactly what I was looking for.”

—Mike Mak, Mike Mak Automation

Meta (Facebook/Instagram)
TikTok
Google Search

Stop wasting money on ads that underperform. Let’s unlock your brand’s DNA and turn it into creative that sells. Book your private session and get 3–5 custom revenue opportunities mapped to your brand.

Email me: **[email protected]**

Book a 1:1 discovery call here

https://form.typeform.com/to/TNAz0dC9